Curved Cards

Background

A local start up Yoga business came to us looking for a low cost way to raise awareness of the new classes and grab the attention of local residents.

Idea

A very simple ambient flyer was designed, printed on special curved card, to mimic a yoga deep back bend (Urdhva Dhanurasana if you know your stuff). The cards could simply be left on café tables, salon counters, bar foyers etc, where they really stood out. They were styled to be bright, funky and fun, in keeping with the new classes and the personality of the teacher.

Results

The cards have only just dropped over these last few weeks ago (Directory exclusive!) so a little early for results, but Lyon Yoga have had fabulous feedback from the cards and bookings for classes are already pouring in.