Background
The World Health Organization recently announced that Lithuania ranks eighth in the world for suicides. The country has no national policy for prevention or support for people with mental problems. Instead, the stigma attached to mental health means that potential suicides have to deal with their problems on their own.
The data indicates that someone who has experienced suicide among family or friends is 65% more likely to take his/her own life.
To prevent the situation turning into an epidemic, the challenge was to inspire people to talk, to listen and even to reach out for professional help.
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