Second Life

Background

The Nokia Nseries are high-performance devices blending state-of-the-art technology, elegant design and ease of use. With them, consumers can use a single device for entertainment, to access information, produce and share photos and videos, and listen to music wherever they are and whenever they want. For the launch of the Nokia N73, a multimedia device that has advanced photography features and stereo loudspeakers integrated with 3D sound, Nokia wanted to use alternative communication approaches to reach internet users. As Second Life is the largest internet virtual world and online tool penetration has grown significantly in Brazil, it represented the perfect place to showcase the functionality of the Nokia N73.