Integrated
The Give Registry
Myer
Issue 42 | March 2017
Background
In 2014/15 corporate giving in Australia amounted to $3.3billion with over 81% of all corporates making donations (Source: Giving Australia). For most organisations, it had become a 'tick-box' exercise. Myer, Australia's oldest and largest department store, wanted to find a way to create awareness for and engagement with their work with family violence charities.