Don't Look Away

Background

Musician Usher released 'Chains' in October 2015, a highly political song tackling the issue of racial profiling and police brutality towards blacks.

While news highlighted high-profile incidents such as the shooting of Trayvon Martin by a white neighbourhood watch volunteer, Usher believed society moved on too quickly without acknowledging the injustice or accepting the need for change.

Usher wanted to find a way to force society to confront the issue.